Made to order · Denver
Never
Quit On
Yourself
Four letters Kevin Coates said to his daughter until she could say them back. Now they’re on the shirt.
The drop
What’s moving
Signature — White on Black
The original four letters.
Signature — Red
Same four letters. Louder.
OG — Black
Heavyweight block with the script laid through it.
Future — Black
Small chest print. Reads at conversation distance.
Heart — Red on Black
Hand-drawn heart, NQOY running up the side.
Banner — Red
The name in a red block.
City — Denver Gold & Blue
Denver colors on the signature block.
NQOY
Never Quit On Yourself
It started as something a father said to his daughter. It became a thing people asked him to put on a shirt. Now it’s a line you’ll catch somebody reading across a room, and then reading again.
Read the whole story →
More than tees
What it comes on
Most designs run on more than one piece. Tell Kevin what you want it on and he’ll tell you if it presses clean.
Tee
Sport-Tek performance and cotton blanks. Unisex sizing.
Polo
Left-chest print. Heather grey and charcoal.
Tank
Racerback and standard cut.
Hoodie
Pullover, banner print across the chest.
Crewneck
Midweight crew. Black, red, grey, pink and cardinal.
Quarter Zip
Left-chest print. Black, navy and royal.
Shorts
Hip and leg print placements.
Hat
Flexfit and 5-panel.
How ordering works
01
Tell Kevin what you want
Design, garment, size, how many. Takes a minute.
02
He confirms and sends payment
You get a reply with the total and how to pay. Nothing is charged on this site.
03
It gets made
About one week, two at the outside. Pressed by hand, then shipped or handed to you.